Insights from 15,000+ consumers and business buyers worldwide on unprecedented shifts in customer expectations and behavior.
For the fourth edition of the "State of the Connected Customer" report, Salesforce Research surveyed 12,000 consumers and 3,600 business buyers worldwide to consider:
Regardless of who you market, sell, or provide service to, your customers' expectations and behaviors have transformed with unprecedented scale and speed. Businesses that understand and adapt to these trends will be more resilient in the "new normal." Read the latest State of the Connected Customer report to learn more.
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