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"Effects of Inflation on Consumer Behavior"

How inflation concerns impact consumers’ spending

When some pre-pandemic habits were starting to recover, emerging political and economic events plunged us into an episode of inflation that does not appear to have a clear end in sight.

The present report shows how inflation is now the primary concern for consumers, who have reported taking personal steps to fight the rising cost of living.

Report highlights

• 2/3 of consumers worldwide have changed their buying behavior due to inflation rises
• How are consumers in different countries coping with inflation rises?
• Which industries are being hit hardest by consumer behavior changes?
• How to counteract the change in consumer behavior?
• The opportunities and risks for your brand

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